Viral

What is it?

Viral refers to anything that is swiftly circulated around the internet, such as a photo, advertisement, or video. It is derived from the word virus.

How does it work?

When something 'goes viral' it means that thousands, if not millions of people, are sharing the same item across the internet within a very short period, such as within a few hours or a day.

Why is it useful?

Going viral can be useful for the people behind the item that has shot up in popularity, such as advertisers and promoters.

What do you need to keep in mind about your child and viral material?

While most viral items are fun and positive, like the popular dancing babies video that went viral in 2010, uploading content that is harmful or even illegal in the hope that it will go viral can have a negative impact on all involved.

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